Despite Not Returning For Over A Year, BLACKPINK Tops January 2024’s Girl Group Brand Reputation Ranking.

BLACKPINK represents South Korea well in music. Their influence has endured since their September 16, 2022 album “Born Pink,” despite no group reunion.

The Korean Business Research Institute released its latest girl group brand reputation rankings. Consumer involvement, media coverage, interaction, and community indexes were analyzed using big data from December 14, 2023, to January 14, 2024, to determine this ranking. BLACKPINK overtook NewJeans as the top brand with a brand reputation rating of 4,675,078 after months on top.

Group keywords like ‘Jennie’, ‘Red Carpet’, and ‘Billboard’ dominated talks. Also impressive was the group’s positivity-negativity analysis, with 93.54 percent positive reactions.