BLACKPINK’s First Music Video, “BOOMBAYAH,” Have Surpassed 1.7 Billion

According to YG Entertainment, BLACKPINK’s “BOOMBAYAH” music video officially crossed the 1.7 billion view mark on June 1 at 6:25 AM KST. This milestone was accomplished by the video over eight years after its 2016 debut. With this latest accomplishment, BLACKPINK has turned into the first K-pop group to have three music videos with more than 1.7 billion views. The videos for the songs “BOOMBAYAH” and “DDU-DU DDU-DU” have already surpassed this milestone, as has “KILL THIS LOVE.” In the past, BLACKPINK also set records when they released the first and only K-pop debut song to receive one billion views. Their channel has over 93 million subscribers, the most of any musical artist worldwide, and their content has been viewed over 35 billion times on YouTube overall. With BLACKPINK’s breakthrough song, “BOOMBAYAH,” just surpassing 1.7 billion views, the group’s legacy is still growing.