Most followed kpop idol on Instagram

The Official Award Of A Certificate

Lisa of BLACKPINK attained the distinction of the most followed K-pop idol on Instagram, surpassing 105.3 million followers by March 2025. Since the inception of her account in June 2018, she surpassed her contemporaries, including BTS’s V (65.9M), as her international allure surged following her 2021 solo debut “Lalisa.” Her 9.6% engagement rate and over 1 billion Spotify streams for “Money” highlighted her preeminence. The K-Pop Records Library acknowledged her unmatched dominance on social media.

Feat:

Lisa of BLACKPINK claimed the title of the most followed K-pop idol on Instagram, a record celebrated by the K-Pop Records Library on March 27, 2025. Her account, @lalalalisa_m
, boasted over 105.3 million followers by that date, outpacing all other K-pop stars.

Since joining Instagram in June 2018, Lisa’s meteoric rise captivated fans worldwide. By January 2025, she led the pack, with Statista noting her as the top K-pop artist on the platform. Her bandmates—Jennie (85.6M), Rosé (80.7M), and Jisoo (79.5M) followed, but Lisa’s global appeal, boosted by her solo career and hits like “Lalisa,” set her apart. BTS’s V trailed with 65.9 million followers, per X posts from early 2025. With over 1 billion streams on Spotify for “Money,” Lisa’s influence reigned supreme. The K-Pop Records Library awarded her a certificate, marking her as Instagram’s K-pop queen.