Are Celine And Bvlgari Abandoning BLACKPINK Lisa?

Lisa’s official Weibo account was deactivated on November 1, prompting reports that China banned her after her Crazy Horse Performance controversy. Netizens noticed that Celine and Bvlgari, two major businesses for which Lisa is a global ambassador, also removed her photographs from their Weibo accounts, worrying admirers. Many netizens thought these two brands were abandoning BLACKPINK following this string of problems.

Lisa Blackpink
However, many fans believe Celine and Bvlgari are merely adopting temporary efforts to escape Chinese market criticism. After a four-year engagement, Celine launched its first global clothing campaign with Lisa. Massive billboards began in Thailand and South Korea and have spread worldwide. Fans thought Lisa would stick with Celine and Bvlgari since both are owned by LVMH, Lisa’s suspected boyfriend’s family business.

On the night of November 1 (Korean time), Bvlgari’s global Instagram account erased some Lisa photos. Jean-Christophe Babin, the CEO, removed photos with BLACKPINK. Thus, many netizens believe Lisa may lose her premium brand contracts.

Recently, the Chinese market has been essential to luxury fashion brand sales. If Lisa is banned in China, many brands will likely terminate their ties with her to prevent the scandal’s unfavorable impact. Lisa’s YG deal is also unknown. Lisa would encounter many obstacles in her independent career if she leaves YG. Lisa’s career may suffer if she performs at Crazy Horse.