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LE SSERAFIM’s “Easy” Starts A Storm…Topping Music Charts And Trending

Group LE SSERAFIM (Kim Chaewon, Sakura, Heo Yunjin, Kazuha, Hong Eunchae) topped various domestic and foreign charts on the day of the new album release and occupied YouTube trends.

According to Hanteo Chart, an album sales statistics site, on the 20th, Le Seraphim’s 3rd mini album ‘EASY’ topped the daily physical album chart (as of February 19), selling 783,358 copies on the day of release.

The music video for the title song ‘EASY’ of the same name as the album exceeded 10 million views on YouTube around 7:14 am on the 20th, about 13 hours after its release. This is a new record for Le Seraphim’s music video to reach 10 million views in the shortest period of time. This video rose to the top of YouTube’s Worldwide Trending Chart at 00:00 on the 20th and remained at number 1 until 10:00 am. The ‘EASY’ music video was also ranked on YouTube’s trending video charts in 40 countries/regions, including first place in 5 countries/regions including the United States and Canada as of 10 am on the 20th.

The popularity of the new album can also be felt on major overseas charts. This album ranked first on the iTunes ‘Top Album’ chart in 18 countries/regions, including Japan, Canada, Chile, and Mexico, by 10 a.m. on the 20th. In particular, the performance in the world’s largest music markets, the United States and Japan, is outstanding. Immediately after its release, this album went straight to No. 1 on Japan’s iTunes ‘Top Albums’ list, and in the United States (No. 2), it ranked the highest among all Le Seraphim albums.

The title song ranked in the ‘Top 5’ in a total of 10 countries/regions, including No. 1 on the iTunes ‘Top Song’ chart in 5 countries/regions, including Thailand, Hong Kong, and Taiwan, by 10 am on the 20th. In addition, ‘EASY’ has been ranked 3rd on the real-time chart of Bugs, a domestic music site, since 8 PM on the day of release, and rose to 10th place on Melon’s real-time chart ‘Top 100’ at 10 AM on the 20th.

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