The Korea Brand Reputation Research Institute released October brand value rankings for K-Pop boy groups based on big data analysis.
The Institute examined large data on K-Pop boy groups’ customer involvement, media activity, communication, community action, etc. from September 8 to October 8. The study showed that boy group BTS again led with 5,938,734 brand points. Second place went to NCT with 4,553,925 points, while Seventeen was third with 3,609,941.
The top 30 K-Pop boy groups by brand value in October are:
1. BTS
2. NCT
3. 17
4. EXO
5. The Boys
6. SHINee
7. Stray Kids
8. Super Junior
9. BTOB
10. Next door boy
11. ZEROBASEONE
12. ONF
13. Energize
14. Treasure
15. XMONSTA
16. ASTRO
17. Winner
18. 2PM
19. SF9
20. ATEEZ
21. TXT
22. VIXX
23. Pentagon
24, Want One
25. Highlight
26. TXVQ
27. Shinhwa
28. FT Island
29. Block B
30. Golden Child
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