In Seoul, Bang Si Hyuk Was Seen As A ‘Proud Parent’ At BOYNEXTDOOR’s Pop-up Store.

A surprise guest at BOYNEXTDOOR’s inaugural pop-up store at The Hyundai Seoul was HYBE Labels chairman Bang Si Hyuk!

On April 19 KST, the HYBE Labels chairman and music producer took a guided tour of the pop-up store, taking photos and films of the goods and displays. In particular, the chairman’s “proud dad” persona made people laugh.

Bang Si Hyuk attends many of HYBE Labels artists’ events, enjoying them like fans, according to fans.

BOYNEXTDOOR’s return pop-up store, ‘BOYNEXTDOOR Ground in The Hyundai Seoul’, is open till April 28.